Changelog

What's new

The latest improvements, newest first.

Smarter AI adverts

  • Storyboard pictures you approve are checked as opening pictures straight away, free. Ones that pass are used as they are; only the rest are redrawn.
  • Blue Orb compares each character's written look with their reference photo before any picture is paid for, and offers to match them.
  • Redrawn pictures learn from what earlier pictures for the same advert got wrong.
  • Import your past ad results (CSV from Meta, TikTok, Google or YouTube Ads) and the Director plans around what worked.
  • A time estimate shows how long the whole advert will take, and how long is left while it runs.
  • Refer a friend: you both get 10,000 free characters. Find your link on your Account page.
  • Discount codes can now be used at checkout.
  • Finished adverts, ready for every platform

  • Subtitle files (.srt and .vtt) come with every finished advert.
  • Captions stay clear of the buttons on upright (9:16) video.
  • The campaign pack adds a 4:5 feed version and a 6-second bumper.
  • One-click language versions and alternative hooks and calls to action.
  • An advert format gallery to start from proven shapes, and a Brand Kit made from your website's logo and colours.
  • Background production notifies you when your scenes are made or when it needs a decision.
  • Opening pictures and continuity

  • "Pictures first" draws and checks every opening picture before any video is bought.
  • Each scene's picture is drawn in its own place with only its own props.
  • The next scene starts from what the previous kept shot actually ended on.
  • The Director follows UK advertising rules for regulated categories such as alcohol, gambling and finance.